Last updated: 9 August 2026
Trust Authentication Ltd (“Trust Authentication”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use and protect personal information when you visit our website, contact us or otherwise interact with Trust Authentication.
1. Who we are
Trust Authentication Ltd is a company registered in England and Wales.
Trust Authentication is developing technology designed to enable secure and seamless authentication in physical environments.
For the purposes of UK data protection law, Trust Authentication Ltd is the controller of personal information collected through this website where we determine how and why that information is processed.
If you have any questions about this Privacy Policy or how we use your personal information, please contact us at:
Trust Authentication Ltd
[Registered office address]
Email: [privacy@trustauthentication.com]
2. Information we may collect
When you use our website or communicate with us, we may collect information including:
- your name;
- your email address;
- your telephone number, where provided;
- your company or organisation;
- information contained in correspondence you send to us;
- technical information about the device and browser you use to access our website;
- IP address and approximate location information;
- information about how you interact with our website; and
- any other information you choose to provide to us.
We aim to collect only the information reasonably necessary for the relevant purpose.
3. Biometric and facial recognition data
Trust Authentication is developing authentication technology that may involve the processing of facial or other biometric information.
Our public website does not use facial recognition to identify visitors and does not collect biometric information simply because you visit the website.
Where biometric information is processed as part of a Trust Authentication product or service, we will provide appropriate privacy information explaining how that information is collected, processed, protected and retained.
Where required by applicable law, we will obtain explicit consent or establish another appropriate legal basis and condition before processing biometric data for the purpose of uniquely identifying an individual.
Biometric information used by our services will be subject to additional technical, organisational and privacy safeguards appropriate to its sensitivity.
4. How we use your information
We may use personal information collected through our website to:
- operate and maintain our website;
- respond to enquiries and communications;
- communicate with potential customers, partners, suppliers and investors;
- provide information that you have requested;
- improve our website and services;
- maintain the security and integrity of our systems;
- comply with our legal and regulatory obligations; and
- establish, exercise or defend legal claims.
We will not use personal information for purposes that are incompatible with those described in this Privacy Policy unless permitted or required by law.
5. Our lawful bases for processing
Under UK data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may rely on:
Legitimate interests – where processing is reasonably necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.
Contract – where processing is necessary to enter into or perform a contract with you.
Legal obligation – where we need to process information to comply with applicable law.
Consent – where you have given us permission to process information for a particular purpose. Where we rely on consent, you may withdraw that consent at any time.
Different requirements apply to special category personal data, including biometric data processed for the purpose of uniquely identifying a person. Where we process such information, we will identify an appropriate lawful basis and special category condition before doing so.
6. Cookies and similar technologies
Our website may use cookies and similar technologies necessary for its operation and security.
Where we use non-essential cookies, including analytics, advertising or similar technologies requiring consent, we will provide appropriate information and obtain consent where required by law.
You can control cookies through your browser settings and, where available, through the cookie controls provided on our website.
Further information may be provided in a separate Cookie Policy.
7. Sharing your information
We may share personal information with trusted third parties where reasonably necessary, including:
- website hosting and technology providers;
- professional advisers, including lawyers, accountants and auditors;
- suppliers and contractors providing services to us;
- regulatory authorities, law enforcement agencies or courts where required by law; and
- prospective purchasers, investors or other parties involved in a corporate transaction, subject to appropriate confidentiality and data protection safeguards.
We require service providers processing personal information on our behalf to protect that information appropriately and use it only in accordance with our instructions and applicable law.
We do not sell your personal information.
8. International transfers
Some of our suppliers or service providers may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that it receives a level of protection consistent with applicable data protection law.
This may include relying on UK adequacy regulations, approved contractual safeguards or another lawful transfer mechanism.
9. How long we keep your information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, regulatory, accounting and reporting requirements.
Retention periods will depend on the nature of the information, why it was collected and any applicable legal requirements.
When information is no longer required, we will delete it or anonymise it as appropriate.
10. How we protect your information
We use appropriate technical and organisational measures designed to protect personal information against unauthorised access, loss, alteration, disclosure or destruction.
The measures we use will reflect the nature and sensitivity of the information being processed.
No internet-based system can be guaranteed to be completely secure, but we continually consider appropriate safeguards as our technology and services develop.
11. Your rights
Under UK data protection law, you may have rights in relation to your personal information, including the right to:
- request access to your personal information;
- request correction of inaccurate or incomplete information;
- request deletion of your personal information in certain circumstances;
- request restriction of processing;
- object to certain processing;
- request transfer of your information in certain circumstances;
- withdraw consent where processing is based on consent; and
- raise a complaint about how your personal information is processed.
These rights are subject to certain legal conditions and exemptions.
To exercise your rights, please contact us using the details provided in this Privacy Policy.
12. Complaints
If you have concerns about how we process your personal information, we encourage you to contact us first so that we can investigate and respond.
You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.
Further information is available from the ICO.
13. Children’s privacy
Our website and services are not currently directed at children, and we do not knowingly collect personal information from children through this website.
If this changes as our services develop, we will implement appropriate additional privacy protections.
14. Third-party websites
Our website may contain links to websites operated by third parties.
We are not responsible for the privacy practices of those websites. We recommend reviewing the privacy information provided by the relevant third party before providing personal information.
15. Changes to this Privacy Policy
We may update this Privacy Policy from time to time as our business, website, technology or legal obligations develop.
The latest version will be published on this website and the “Last updated” date at the top of this policy will be amended accordingly.
16. Contact us
If you have questions about this Privacy Policy, our use of personal information or your data protection rights, please contact:
Trust Authentication Ltd
[Registered office address]
Email: [privacy@trustauthentication.com]
